We needed to create assets to help launch a new pain relief product called Neptune Ice. Having a few hours with Todd Gurley and a selected location to work with, we created a concept to show off Todd's elite athleticism through fast cutting and compositions that would emphasize his speed and strength.
Along with our video asset, we defined a style and captured photographs during the production to be used on the new website NeptuneIce.cool and on Todd's personal social channels as well as Neptune Ice's.
Neptune Ice is a topical over-the-counter pain relief product that is made as a high end option for consumers that want to stay active.
We provided script writing, ideation, concept creation, location scouting, on-set direction, cinematography, sound design, editing, visual effects, and finishing.